VMGL is a marketing company specialising in corporate exhibitions. I am responsible for managing the commercial side of Learning and Development portfolio called World of Learning. An annual Conference and Exhibition for over 2500 L&D directors looking for a range of training and learning solutions for their companies. My duties included managing the team responsible for selling the exhibitor stands and conference delegates and making sure the project achieved it’s financial target. • Day to day management of the portfolio sales team consisting of 4 people. This included, interviewing for new team members, training, target setting and appraisals. • Researching the target market and developing new and existing business • Utilising new revenue streams, including the World of Learning website and Lear Magazine. • Liaising with the marketing team to set out a marketing strategy for the event including, partnerships, social media, TV and Radio advertising. • Conducting face to face meeting with clients across the country to develop new business relationships. • Selling exhibition stands and sponsorship to the target market both over the phone and face to face.

Here I project managed a series of operator led conferences throughout the EMEA and South American regions. My particular focus is on ‘Customer Experience Management’ and ‘Customer Loyalty’ where I sourced various solution providers to secure sponsorship platforms at Telecom sector events. • Researching and developing own leads and instigating contact through multiple touch points including cold calling, Linkedin messaging, emails, social media. • Using SPIN sales techniques to understand the needs of potential clients and design the sponsorship packages accordingly. • Working in conjunction with marketing to plan outbound campaigns including mass emails, SEO, Xibo campaigns, Social media, Linkedin advertising etc to obtain interest from more potential vendors. • Meeting quarterly and yearly sales targets and building up recurring business by effective account management.

I was contacted by deVere Group with the opportunity of entering the financial services world internationally. I started in the role advising expats and locals on their current financial situation and the selling of products to prepare them for their future then due to my management experience was the given the opportunity to develop my team and focus more on training and development. • Train and develop my team in the sales and compliance of international financial products. • Working with Life assurance companies including Generali International, Royal London, Zurich and Royal Skandia • Involved in the recruitment and interviewing of new staff and their ongoing development • Using consultative sales approach to understand client’s financial needs and objectives and aligning the most suitable products for them over a 2-3 meeting sales approach • Train and manage my own team to research prospects, arrange meetings and manage my schedule and eventually to take over a number of my clients. • Operate autonomously with my team to utilise innovation in order to maximise revenue from finding niches in the market and untapped revenue streams

The role was to organise, develop and deliver the highest echelon of promotional campaign for emerging markets, in the form of country branding reports, published in world famous publications such as The Times of London and the USA Today. The countries I was working in include Kenya, Iraq, Sierra Leone and Bangladesh. • Office Setup in location country as well as organizing accommodation for staff. • Training and developing the workforce of 7 in a range of areas including presentation, sales and management skills • Manage the project budget and cash flow to optimise project profitability. • Develop project targets with senior management then oversee the ongoing achievement of these targets and team goals. • Conducting meetings with key players including CEOs and senior politicians and performing in depth presentations and interviews. • Building strong client/team relationships based on mutual understanding and trust